What Is It About MAC?

There is something about MAC that is like catnip for makeup lovers. It inspires a love, a frenzy, an obsession unrivaled by any other brand.But I can't put my finger on what it is.For years I deliberately avoided MAC, because I saw what it had done to some of my friends. They hoarded MAC, only bought MAC, only talked about MAC, only understood makeup in terms of MAC. I thought this would be bad